IDENTITY AND PACKAGING DESIGN FOR THE AUSTRALIAN BRAND "KANGAWOO"
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About:
Kangawoo is a fully eco-friendly and responsible brand hailing from Australia. The factory where the brand's products are manufactured does not emit any harmful emissions into the atmosphere, using alternative energy sources. The bottles are made from recyclable plastic, while the face masks are made from biodegradable eucalyptus fiber. The key ingredients in the skincare products are grown and harvested in Australia, and the fabric backing for all masks is made from Australian eucalyptus.
Kangawoo is a fully eco-friendly and responsible brand hailing from Australia. The factory where the brand's products are manufactured does not emit any harmful emissions into the atmosphere, using alternative energy sources. The bottles are made from recyclable plastic, while the face masks are made from biodegradable eucalyptus fiber. The key ingredients in the skincare products are grown and harvested in Australia, and the fabric backing for all masks is made from Australian eucalyptus.
Task:
To develop a logo, brand identity and packaging design (29 SKUs) for a cosmetics brand. The design should emphasize the country of origin, eco-friendliness, naturalness of ingredients.
To develop a logo, brand identity and packaging design (29 SKUs) for a cosmetics brand. The design should emphasize the country of origin, eco-friendliness, naturalness of ingredients.
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